Release Date: 26 August 2022
Format: LP Double Vinyl
Label: Trojan Records
£26.99 £17.99
Lee "Scratch" Perry King Scratch (Musical Masterpieces from the Upsetter Ark-ive) 2LP Set
Overview:
Arguably the greatest Jamaican record producer of all time, Lee ‘Scratch’ Perry was instrumental in transforming the island’s national sound throughout the Sixties and Seventies, with his unique approach to music making pushing the music beyond previously perceived boundaries.
To mark the first anniversary of his passing, the very best of his work is showcased across a number of products, all of which effectively demonstrate why Perry was widely venerated figure for so long..
The deluxe box set comprises four vinyl LPs and four CD sets featuring his best known and most influential recordings including a previously unreleased mix of Junior Murvin’s powerful ‘Police And Thieves’, UK chart-buster ‘Hurt So Good’ by Susan Cadogan and the Upsetters’ boss reggae classic ‘Return Of Django’, as well as numerous major Jamaican hits.
Aldo included in the set is a 50 page fully illustrated page book, penned by Scratch’s official biographer, David Katz and featuring an array photos by celebrated photographer Adrian Boot, and a newly designed two sided full colour 24” x 24” poster.
The 2x gatefold LP and 2x CD set collection focus upon of the legendary music-maker’s best known productions from the Sixties and Seventies, performed by some of the giants of Jamaican music, with both extensive notes on the man whose talent and imagination took reggae to new heights of excellence.
Marketing: To be promoted through all Trojan platforms including social media via boosted and organic campaigns – Facebook (222,000) Twitter (23,000) Instagram (82,000) Tik Tok (1,200).
We will also utilize audio platforms including Soho Radio Show and Spotify Music and Talk Shows.
We will appoint world class pr agencies to service this title – main territories will be the UK, USA and Europe. We will pitch for reviews, key features and competitions. We have a strong focus on radio commissions also.
Furthermore, we will approach our extensive list of influencers who are fans of Lee Scratch Perry, asking them to submit video testimonies. Additional marketing ideas include brand partnerships, OOH advertising, digital filters/AR and gaming activations.
Featured Tracks:
Side: 1
1 People Funny Boy - Lee "Scratch" Perry
2 Tighten Up - The Inspirations
3 Return of Django (feat. Val Bennett) - The Upsetters
4 Shocks of Mighty - Dave Barker & The Upsetters
5 Place Called Africa - Junior Byles
6 Don't Cross The Nation - Little Roy
7 Beat Down Babylon - Junior Byles
Side: 2
1 Words of My Mouth - The Gatherers
2 Hot Tip - Prince Django
3 Jungle Lion (7" Mix) - Lee Perry & The Upsetters
4 Curley Locks - Junior Byles
5 Hurt so Good (7" Mix) - Susan Cadogan
6 Stay Dread - Lee "Scratch" Perry
7 Sipple Out Deh (aka War in Babylon) [Jamaican Mix] - Max Romeo
Side: 3
1 One Step Forward / Ital Corner (12" Mix) - Max Romeo & Prince Jazzbo
2 Police and Thief (Police and Thieves) [12" Mix] - Junior Murvin & Jah Lion
3 Sons of Slaves (7" Mix) - Junior Delgado
Side: 4
1 Chase the Devil / Disco Devil (with The Full Experience) - Max Romeo & Lee "Scratch" Perry
2 Soul Fire (Jamaican Mix) - Lee "Scratch" Perry
3 I Am a Madman (L-P Mix) - Lee "Scratch" Perry
4 Exodus (7" Mix) - Lee "Scratch" Perry
5 Jamaican E.T. (7" Mix) - Lee "Scratch" Perry
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